By now you have probably realised that social media is here to stay and if you haven’t, well you only have to go on to Twitter and you will see all of your competitors tweeting away and stealing your potential clients. Let’s face it, with over 100 million posts to social media per day, can you afford not to be involved in that?

Social media is the perfect place to get your business seen as the first thing 71% of social media users do in the morning is check their social media pages and the same thing at night. Wouldn’t it be great if your business is the first thing they see in the morning or last thing at night?

If all of the above sounds great but you just cannot get your head around social media here are 5 reasons why you should outsource your social media:

• Time
We understand that running a business and trying to make time for your family is very difficult so when it comes to social media, not having enough time in the day to post is a genuine excuse. We can take social media off your to do list giving you more time to focus on your business with the peace of mind that your online presence is growing and being handled by experts.

• Consistency
When you go onto a business’ social media page whether it be Facebook, Twitter or even Linked In it looks very unprofessional to see no updates for the last few weeks or months and can even raise questions on whether your business is still operating. But going back to our first point it is very hard to keep posting on social media due to time restraints and or knowledge of effective social media optimization. Outsourcing your social media guarantees consistent, relevant and eye catching content. Along with valuable engagement with your clients and potential clients.

• Cost
As discussed earlier, can you afford not to be involved in all of the social media action? The answer is NO! But can you afford to give the task of running social media to a current employee which could take their focus away from their current work and won’t give 100% to your social media pages as they are juggling too many tasks. So the next option is to take on somebody to run your pages which is even more expensive. For a fraction of the cost of employing someone you can outsource your social media and get experts to take control to ensure social media success.

• Competitors
If you have been living under a rock and your business isn’t on any of the social media platforms or is not actively posting on social media I can guarantee your competitors are one step ahead of you. They will be engaging with their clients and your potential clients. When you outsource your social media to us we make sure the content we post for you is far superior to that of your competitors and ensure that we engage with all your potential clients (along with some of your competitors clients to hopefully bring them back from the dark side).
We also offer competitor analysis as part of our social media management packages which keeps you up to date on what your competitors are up to. We all have competition, but wouldn’t it be great if you knew exactly what yours were up to?

• Fresh Perspective
One of the main advantages of outsourcing your social media is the fresh pair of eyes you get from us when it comes to your online marketing strategy. We can suggest things from an outsider’s point of view as well as the consumer perspective which you may have overlooked. This can lead to us really exploiting your USPs and taking your online presence to the next level!

There are many more benefits to outsourcing your social media but we would be here all day and reading them all would be a very long and boring task for you.

Outsourcing is not showing weakness it is the exact opposite it is identifying your strengths and putting in place plans to make your business even stronger! We all outsource things all the times like you go out to a restaurant because a chef can cook better than you, you get a gardener to do your garden as they can do a better job and quite frankly you probably do not have the time. This is exactly the same as handing your social media over to us.

For more information on our social media management or to discuss a package that suits your business get in touch today…